2. Display your contact information on the home page. Call it lazy but when I have to search for how to contact you through other pages other than your home page my patience starts to dwindle. I personally hate the contact forms on websites, I get the convenience for vendors but I just want to shoot you an e-mail from my personal inbox and write what I want/need to say. I don't want to fill out scripted forms and fill out word verification prompts.
3. Update your website. Simple enough: add curent pictures, add current prices, add current contact information and so forth. It sometimes takes a little time and patience to make sure your website is up to date but it can make all the difference in gathering future customers.
4. Be active on the social media networks. I love following potential wedding vendors and my wedding vendors on all of their social media outlets. I get to see their current work, ideas and interactions. This gets me excited about who they are as a wedding vendor and what I can expect on my big day. I have a hard time trusting a wedding vendor who is inactive on social media. Are they up to date with the trends?
5. The last tip isn't really a direct suggestion for wedding vendors but more a plea. Make quick responses a priority. I've been constantly frustrated with wedding vendors who have taken weeks to get back to me. I understand being busy...don't we all? All it takes is a simple e-mail just to acknowledge you've received a bride's shout out. The e-mail just needs to state when a bride can expect to hear back from you.
Once again I am not an expert I'm just a bride-to-be with a few suggestions.